STEP 1 - Research, Research, and More Research

Before jumping to the design, the first step is always research. Learning everything on the client brief, studying the competitor, and defining the target audience of the product are my three key research points.

STEP 2 - Brainstorm and Exploration

My brainstorming process starts with a pencil and a notebook. I sketch and mindmap the idea as much as possible. Instead of limiting myself to one solution, I will explore different possibilities and design directions.

STEP 3 - Design, Redesign, Refine, and More Refine

Those design are not good, right? But this is the key process needed in designing a good product! I need to keep trying and getting feedback so I know which part I need to change. This step may take a very long time but it is worth it.

STEP 4 - The End

After a long journey of exploring and designing, I reach a final version of my design. The final step before closing my laptop is to check every copy and design again to make sure everything is perfect!